May 11 – 14, 2026 | Education May 12 – 14, 2026 | Exhibits Detroit, MI | Huntington Place
Sponsorship Opportunities |
Sponsor an educational track at XPONENTIAL to boost brand visibility, showcase your expertise, and connect with a stream of prequalified leads.
Educational Topics for XPONENTIAL 2026:
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Sponsor an educational track at XPONENTIAL to boost brand visibility, showcase your expertise, and connect with a stream of prequalified leads.
Educational Topics for XPONENTIAL 2025
Sponsorship Benefits:
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Keep the conversations (and the caffeine) flowing by sponsoring a Coffee Break at XPONENTIAL. You will reach both VIPs and Full Conference attendees- from technical R&D pros to end users - as they recharge with an afternoon pick-me-up on Tuesday or Wednesday from 1:00–5:00 pm. Benefits Include:
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Keep the conversations (and the caffeine) flowing by sponsoring a Coffee Break at XPONENTIAL. You will reach both VIPs and Full Conference attendees- from technical R&D pros to end users - as they recharge with an afternoon pick-me-up on Tuesday and Wednesday from 1:00–5:00 pm. Benefits Include:
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The XPONENTIAL Keynotes offer a big-picture look at the trends shaping the future of the uncrewed systems industry. Showcase your brand alongside an inspiring roster of keynote speakers and thought leaders. Benefits Include:
Exclusive Sponsorship - Limited to one (1) sponsor |
Digital Advertising |
Reach uncrewed systems industry professionals before the show by featuring your brand in a pre-event marketing email. Benefits Include:
Limited to one (1) sponsor per email; only 10 emails available. |
Reach uncrewed systems industry professionals before the show by featuring your brand in a pre-event marketing email. Benefits Include:
Limited to one (1) sponsor per email; only 10 emails available from January - April |
Kick off each day with prime visibility in the Show Daily, a digital newsletter spotlighting that day’s top events and updates. Put your brand directly in front of attendees as they plan their schedules.
Benefits Include:
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Send attendees straight to your booth before they even hit the show floor with strategic website advertising, because the best foot traffic starts online.
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Send attendees straight to your booth before they even hit the show floor with strategic website advertising, because the best foot traffic starts online.
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Send attendees straight to your booth before they even hit the show floor with strategic website advertising, because the best foot traffic starts online.
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Send attendees straight to your booth before they even hit the show floor with strategic website advertising, because the best foot traffic starts online.
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Brand Awareness |
Gain unmatched visibility and connect with the industry’s power players at the Influencers Reception. This exclusive gathering brings together top decision-makers, influencers, and leading buyers, putting your brand front-and-center in a setting where handshakes can turn into deals.
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Put your brand on XPONENTIAL's aisle banners to stay top-of-mind as attendees navigate the show and make sure those footsteps lead straight to your booth. Benefits Include:
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First stop, lasting impression: your brand dominates the registration area seen by every attendee and exhibitor. Benefits Include:
Example:
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Convert every attendee into a brand ambassador for your company by sponsoring the event’s official lanyard. Benefits Include:
Example:
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Brand Awareness Sold
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No matter what you do, everyone’s badge constantly flips over. So why not leverage this and sponsor the message on the back of the badge? Benefits Include:
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Own the stage: position your brand at the heart of live talks and demos. Benefits Include:
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Showcase your brand at the center of defense innovation. The Defense Theater unites government, military, industry, and academia to advance uncrewed systems, robotics, AI, and autonomy for national security.
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The VIP Club is the go-to hideaway for C-Level executives and industry leaders at XPONENTIAL, because even big decisions need comfy chairs and good coffee. This exclusive lounge offers private meeting spaces, grab-and-go lunches, charging stations, Wi-Fi, and a relaxed atmosphere for networking or taking a well-earned breather. Benefits Include:
Limited to two (2) sponsors. |
As the VIP Club Lunch & Breakfast Sponsor, your brand will be front and center as industry leaders and C-level executives fuel up for XPONENTIAL. With premium coffee, grab-and-go meals, and a relaxed setting, the VIP Club is where key conversations begin, and your company will be part of the experience. Benefits Include:
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Guide attendees straight to your booth with bold, can’t-miss floor tile ads (bonus points if they are just steps away from a competitor). Choose from prime pre-selected spots or collaborate with your account manager to find the perfect location. We handle production and installation.
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Guide attendees straight to your booth with bold, can’t-miss floor tile ads (bonus points if they are just steps away from a competitor). Choose from prime pre-selected spots or collaborate with your account manager to find the perfect location. We handle production and installation.
Brand Awareness Sold
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Becoming a General XPONENTIAL Sponsor is a low-cost way to have your company’s brand associated with XPONENTIAL.
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The XPO Show Guide is THE complete resource for the industry during and long after the event. Many consider it a comprehensive buyers guide for the uncrewed systems industry.
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XPO Show Guide Full Page Ad - Premium Placement (Back Cover, Inside Front or Inside Back Cover)
Price:
$6,000
Available: 3
Sold: 0
The XPO Show Guide is the go-to resource for the industry - during the event and after. Many treat it as the ultimate buyer’s guide for the uncrewed systems world.
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The XPO Show Guide is the go-to resource for the industry - during the event and after. Many treat it as the ultimate buyer’s guide for the uncrewed systems world.
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Your company's logo in the printed guide with XPO floor plan, exhibitor list and event schedule and an arrow to your booth! Brand Awareness Sold
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Ad on floorplan in the handy printed guide with XPO floorplan, exhibitor list and event schedule. |
Get ahead of the global excitement with the Soccer Wall Sponsorship at XPONENTIAL. As anticipation builds for the World Cup in the U.S., this high-energy activation invites attendees to test their skills, compete for fun, and engage with your brand in a dynamic, memorable way.
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This interactive activation invites attendees to unwind, test their swing, and engage with your brand in a fun, memorable way. Whether they're sinking a virtual putt or competing for bragging rights, you’ll be front and center for every shot. It’s the perfect mix of play and promotion, because everyone needs a little tee time.
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As the exclusive sponsor of the static photo booth, your logo will appear alongside XPONENTIAL branding on every photo captured at the show. It’s a high-visibility opportunity to align your brand with the show - and give attendees a fun, shareable moment to remember.
Exclusive Opportunity - Limited to one (1) Sponsor
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Thought Leadership/Speaking Opportunity |
Spotlight your product with a customer testimonial or a self-guided demo - your format, your content, your choice. Formats that feature customer participation consistently deliver the strongest engagement and ROI, turning attendee interest into measurable leads. Focus Areas:
Benefits Include:
Non-exhibitors contact your account manager for more information.
Limited availability. Speakers and topic to be approved by Show Management. |
Sponsored Speaking Opportunity – Innovations Theater on XPO floor
Price:
$2,500
Available: 21
Sold: 8
Highlight your market ready solution from theShow Floor Theater to drive traffic to your booth. Benefits Include:
Thought Leadership/Speaking Opportunity Sold
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